Organized by TÜYAP Fair and Exhibition Organization in cooperation with Turkish Ceramics Federation and TIMDER (Sanitary ware and Construction Materials Producers Association), UNICERA 25th International Ceramic, Bathroom and Kitchen Fair was held between 27 February and 3 March in Istanbul at TÜYAP Fair and Congress Centre. As one of the leading sectoral fairs in Europe, Unicera brought representatives of the ceramic tile, vitreous ware, pools, saunas, and taps and bathroom sectors together again this year. This year, 309 exhibitors from 20 countries including Austria, Bulgaria, China, Egypt, France, Germany, India, Italy, Poland, Singapore, Slovenia, Spain, Sweden, Switzerland, Taiwan, Ukraine, UK, United States, Vietnam and Turkey took place in a total exhibition area of 86,000 square meters.  65,686 people, 4306 of whom were from abroad, visited Unicera this year.

As one of the top two European fairs in its field, UNICERA celebrated its 25th year. 26 members of Turkish Ceramics Promotion Group which were Altın, Bien Seramik, Creavit, Doğvit, Duratiles-Duravit, Ece, Ege Ceramic & Sanitary ware, Esvit, Güralvit, Graniser, Hitit, Idevit, Kale (Çanakkale Ceramic – Kalebodur), Kütahya, Seramiksan, Seranit, Serapool, Serel, Söğütsen, Turan Seramik, Turkuaz Ceramic & Sanitary ware, Umpaş, Uşak, Vitra, Yurtbay and Yüksel attended Unicera by showing their latest innovative and fashionable products at their specially designed stands.

During UNICERA, Turkish Ceramics Promotion Group welcomed its guests at its VIP Lounge located on the 2nd floor at Buyukada and Kınalıada Salons of TUYAP, same as last years. Special clients of leading ceramic companies and editors of international sectoral magazines could took a rest and benefit advantages of VIP Lounge such as free wi-fi connection, open Turkish cuisine buffet and locker services.

As part of UNICERA, Turkishceramics invited the editors of international and regional sectoral magazines as Ceramic World Review, Tile International, Tile Magazine, Domus, Edge, Middle East Interior, Domoi, Ceramic and Sakhteman Magazine and Tiles of India. The editors had the opportunity to have interviews with the representatives of Turkish Ceramic companies and get detailed information about their exportation and marketing strategies while they were visiting their stands. At a press presentation, they were also

informed about Turkish ceramic industry, its 8000 years background and the latest situation by the Chairman of Turkish Ceramics Promotion Group Bahadır Kayan.

Two other upcoming “Turkishceramics” events can be followed in Frankfurt / Germany and in Atlanta / USA. Turkish Ceramics Promotion Group will be participating to ISH between 12nd and 16th of April and to Coverings between 29th April and 2th of May.

For more information,                     

Visit www.turkishceramics.com and www.turkishceramicsfair.com